This is Padel Sky Sport: Padel comes to TV with Italian Padel

Padel enters Italian homes.

This is Padel is the new program on Sky Sport that brings padel to TV, with Italian Padel as the official sponsor.

An entire television season dedicated to padel, hosted by Alessandro Lupi, the official voice of padel in Italy and a long-standing face of Sky.

An unmissable opportunity to get up close and personal with our sport, through real stories, exciting challenges, iconic personalities, and live links with clubs throughout Italy.

"This is Padel" also provides a magnifying glass on the best plays, technical and tactical analysis, and developments in amateur and professional padel.

Italian Padel sponsors This is Padel on Sky Sport

We are proud to announce our partnership with "This is Padel" as official sponsor.

For us at Italian Padel, this is not just a sponsorship: it is an investment in the cultural, sporting, and media growth of a sport we believe in every day, court after court.

Who is Alessandro Lupi, the voice of padel on TV

Journalist, presenter, passionate player. Alessandro Lupi is much more than a television personality: he is one of the protagonists of the growth of padel in Italy.

"I tried this sport while working. I did a report touring the clubs in Rome and from then on I never stopped."

With a direct, engaging, and knowledgeable style, Lupi provides a comprehensive overview of padel, connecting major international events with the local communities that bring this sport to life every day.

This is Padel is a project that benefits the entire movement.

This program is a unique opportunity to attract new fans, recount the evolution of Italian padel, and give visibility to sports centers.

As sponsors, we are committed to supporting all initiatives that contribute to the growth of the sector.

If you too want to become a key player in this world, choose to invest with those who live and breathe padel and help it grow.

Want to find out how to open your own padel center with Italian Padel? Contact us!